Inspired by the softness of velour, Veloura was born from a vision to redefine female beauty through the lens of luxury, nature, and effortless elegance.

We craft each product with precision, drawing from botanical intelligence, clean science, and the needs of the modern woman. From hair to skin, our formulas are developed in collaboration with world-class laboratories and cosmetic experts, using high-performance natural actives and proven clinical ingredients.

Veloura doesn’t just care for the surface, it supports beauty from the inside out.
Our textures are refined. Our scents are subtle. And our performance speaks quietly, but powerfully.

Our name, inspired by velour, reflects everything we stand for: softness, richness, and timeless elegance.

Because at Veloura, we believe beauty is not created.
It’s revealed—gracefully, naturally, and unapologetically.

Each formula reflects:

• A commitment to clean, effective beauty
• The richness of nature’s finest ingredients
• The integrity of scientific innovation
• A sensorial experience designed for modern luxury

This is not just self-care.
This is Veloura.

The Grace of Nature … The Essence of Luxury